Strategic Direction: Volume 39 Issue 9

Subject:

Table of contents

Two birds with one stone: How digital transformation can improve both efficiency and growth

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

The grass is greener on the other side: The impact of innovation on environmental sustainability

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

More than meets the eye: How small and medium-sized enterprises can achieve success

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Growing sustainable success: The influence of sustainable development goals on the agriculture sector

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Virtual success: Finding competitive advantage within the metaverse and other virtual platforms

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Firm stability during market turmoil: Using multiple flexible suppliers to improve competitive advantage during turbulence

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Crisis communication during COVID-19: LinkedIn and changing crisis models

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Cross-border acquisitions and long-term success: A study of Indian and Chinese firms

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Management personal characteristics and firm success: A strategic shift during COVID-19

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Surviving a major crisis: Firms must increase business resilience

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Performance enhancement for new businesses: Social media marketing can help

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

192

Search engine optimization and brand equity: Findings from a study on small and medium-sized enterprises

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

224

Brand strategy, market orientation and competitive advantage: A study in the food sector of Vietnam

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

136
Cover of Strategic Direction

ISSN:

0258-0543

Online date, start – end:

2002

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Miss Emma Steele