International Journal of Bank Marketing: Volume 31 Issue 2

Islamic banks: Contrasting the drivers of customer satisfaction on image, trust, and loyalty of Muslim and non‐Muslim customers in Malaysia

Muslim Amin, Zaidi Isa, Rodrigue Fontaine

The purpose of this study is to investigate customer satisfaction and its effect on image, trust, and customer loyalty for Islamic banks.

The effect of CSR knowledge on customer liking, across cultures

Rojanasak Chomvilailuk, Ken Butcher

The purpose of this paper is to investigate the efficacy of corporate social responsibility (CSR) knowledge on customer liking for the bank across two countries and cultural…

The effect of motivation on trust in the acceptance of internet banking in a low income country

Ather Akhlaq, Ejaz Ahmed

The aim of this study is to find out the type of motivation that provokes an individual to trust and use the internet banking system in a low income country. In this paper…

How service quality influences brand equity: The dual mediating role of perceived value and corporate credibility

Sadia Jahanzeb, Tasneem Fatima, Muhammad Mohsin Butt

The aim of this study is to test a holistic model that investigates the direct influence of service quality on building consumer based brand equity, along with the mediating role…

Special issue on building trust in financial services

Editorial

Kent Eriksson, Hooman Estelami