International Journal of Bank Marketing: Volume 39 Issue 2

Strapline:

For the financial services sector
Subject:

Table of contents - Special Issue: Customer experience and retention in a multichannel banking context

Guest Editors: Nizar Souiden, Riadh Ladhari

Mobile banking adoption: a systematic review

Nizar Souiden, Riadh Ladhari, Walid Chaouali

This study is a systematic review of mobile banking services. Its main objective is to provide a state-of-the-art review of this particular growing type of services. It…

4416

To continue or not to continue: a structural analysis of antecedents of mobile payment systems in India

Prashant Raman, Kumar Aashish

Consumers in India are increasingly using mobile payment systems (MPSs) to make online and offline payments. Digital payment applications are gradually being used as surrogates…

2510

Consumption values and mobile banking services: understanding the urban–rural dichotomy in a developing economy

Heikki Karjaluoto, Richard Glavee-Geo, Dineshwar Ramdhony, Aijaz A. Shaikh, Ashna Hurpaul

This study develops a theoretical model of consumption values regarding the technology adoption of mobile banking (m-banking) services, with the financial service sector as the…

1901

Determinants of customer satisfaction in chatbot use: evidence from a banking application in Turkey

Berrin Arzu Eren

This study aims to investigates customer satisfaction from the use of bank chatbots and the effect of perceived trust in chatbots and banks' reputation on customer satisfaction.

8106

How does convenience drive consumers' webrooming intention?

Amit Shankar

The aim of this study is to evaluate the impact of convenience on banking consumers' webrooming intention. To fulfil this objective, this study empirically investigates how…

1884

The influence of mobile QR code payment on payment pleasure: evidence from China

Rong Liu, Jifei Wu, Grace Fang Yu-Buck

Drawing on self-determination theory, this paper compares the effects of QR code payment method (autonomous vs dependent payment) on payment pleasure, its mechanism and the…

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Cover of International Journal of Bank Marketing

ISSN:

0265-2323

Online date, start – end:

1983

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Dr Hooman Estelami