Table of contents
Indiana Jones and the Dread Temple of E‐Commerce
Pamela GoettIn the opening scene of Raiders of the Lost Ark, Indiana Jones faces an unexplored Inca temple. While he has a map of the temple's location, he has no plan of its interior. There…
SHORT TAKES
According to Suzanne Hogan, a senior partner with brand management firm Lippincott & Margulies, the top 10 reasons brands fail are:
CLIPPINGS
Because of the Internet, the most important assets any company today can possess are not bricks and mortar, but nimbleness and flexibility. Therefore, under the new model…
Real Time Strategy: A Thousand‐Year Strategic Plan
Richard W. OliverOnce while on business in Japan, I took some time off to study the local culture. At a famous Shinto shrine, I saw a gardener trimming a pine tree. He was using a pair of small…
Consulting: What to Look for in an E‐Consultant
Michael ParksSince the introduction of the Web, the Internet has evolved from being a place where people sought information, transmitted e‐mail messages, and purchased goods and services, to…
THE 7TH ANNUAL SOFTWARE ROUNDUP: E‐COMMERCE
Sunny Baker, Kim BakerWhatever business you're in, you need to do something about e‐commerce. Here are some tips.
UNTANGLING THE VALUE WEB
It takes more than traditional value chain analysis to understand how companies create customer value in the electronic marketspace.
LINKING WEB SALES
Back when the Web was new, Lucent Direct saw how to fit a new sales channel into an existing business model.
THE ROAD WARRIOR'S ULTIMATE ARSENAL
Christopher ElliottHigh‐tech, low‐tech, and no‐tech, there are ways business travelers can stay connected without cramming the whole office into carry‐on luggage.
THE GREENING OF CORPORATE AMERICA
Harvey MeyerCorporate America is jumping on the green bandwagon, and many companies have found the payoff is much more than enhanced good will.
Stack Attack: Extra Century Perception
Bristol Lane VossCould you use a little Extra Century Perception (the ability to foresee the next 100 years or more)? (Stack apologizes to New York magazine for adapting the idea.) The authors in…
The Last Word: Wall Street
For our parents, real estate has proved to be the road to wealth—the house they bought for $30,000 is now worth $300,000. Unfortunately, we're the ones paying $300,000 for the…
ISSN:
0275-6668Renamed from:
Business Strategy SeriesOnline date, start – end:
1980Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Ms Nanci Healy