Table of contents
Jilted? The manager's little book for keeping customers in a recession
Scott F. Latham, Michael R. BraunIn this paper, the authors build a prescriptive framework for managers to help assess potential shifts in consumer behavior during economic recession. The framework offers a guide…
Five competitive forces of effective leadership and innovation
Charles McMillanThis paper sets out a model of organizational innovation, where leadership and innovation are defined as organizational processes embedded in decision streams in the organization.
Improving corporate communications: Lean Six Sigma science has broad reach
Courtney Barnes, Reid WalkerA central theme that has always separated C‐suite executives from communications practitioners – the ability to operate within the parameters of immutable data – is beginning to…
The power of vision: statements that resonate
Sooksan Kantabutra, Gayle C. AveryThe purpose of the paper is to identify characteristics of visions that are associated with desirable performance outcomes.
Heading for the next innovation archetype?
Christiane Prange, Bodo B. SchlegelmilchThe purpose of this paper is to show that innovation success builds on consistency between a firm's innovation DNA, its innovation strategy framework, and the alignment of…
New media: debunking the myths
Stuart E. JacksonThis article describes emerging trends in the usage of new media – internet, mobile broadband, e‐commerce, internet‐enabled entertainment, social networking and others – and…
Prediction kills
Patrick MarrenTo emphasize the importance of assessing impacts, rather than focusing on probabilities, in strategy.
ISSN:
0275-6668Renamed from:
Business Strategy SeriesOnline date, start – end:
1980Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Ms Nanci Healy