Corporate Communications: An International Journal: Volume 2 Issue 2

Subject:

Table of contents

A picture of corporate communications management in the UK

Richard J. Varey

A postal survey of directors and managers of corporate communications, communications, public relations, human resource management and marketing was con‐ducted among over 1,000 UK…

Productivity and performance dimensions of corporate communications strategy

Alan Stainer, Lorice Stainer

Analyses and discusses the relationship between productivity, performance and corporate communications, in the pursuit of business excellence. In this regard, develops strategic…

Banking on a sharper image?

Jeffrey Liew

States that there are concerns within the banking industry that its image may be confused, which raises the question, by what criteria do the stakeholders perceive their banks…

Corporate governance: the challenge for communications practitioners

Matthew Gaved

The effective management of shareholder communications requires a close understanding of both the formal and informal components of companies' relationships with their major…

Cover of Corporate Communications: An International Journal

ISSN:

1356-3289

Online date, start – end:

1996

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Martina Topic