Strategic Direction: Volume 24 Issue 2

Subject:

Table of contents

Business format franchising: a strategic option for business growth – at home and abroad

Brian Duckett

The purpose of this paper is to highlight the business growth opportunities available from franchising in the UK and abroad.

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Wal‐Mart, Tesco and Carrefour do battle in the East: International retailers find mixed fortunes in their expansion strategies

The paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting‐edge research and case studies.

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Al‐Marai and the Saudi food industry: The challenges facing a middle‐eastern dairy produce company

The paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting‐edge research and case studies.

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Tesco's American dream: Doing it differently

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting‐edge research and case studies.

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Breaking through to new possibilities: Lessons in strategy from design engineering

The paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting‐edge research and case studies.

Renault helps drive down prices: “No frills” economy challenge to car makers

This paper aims to reviews the latest management developments across the globe and pinpoint practical implications from cutting‐edge research and case studies.

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Poison from the dragon's belly: Is China paying too high a price for success?

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting‐edge research and case studies.

Leading in language: What the CEO should and should not say

This paper aims to summarize advice from two professors of accounting on the language CEOs should and should not use in their official communications.

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Interview with Patrick Viguerie and Mehrdad Baghai

An interview with Patrick Viguerie, director in McKinsey & Company's Atlanta office and Mehrdad Baghai managing director of Alchemy Growth Partners on The Granularity of Growth

The basics of innovation: Creating sustainable innovation

This paper aims to investigate Bentley Motors Ltd winner of the Manufacturing Institute's 2007 Product Innovation Award for its composite technology and examine the need for UK

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Flexible product development: Accepting change as vital for innovation

Most development processes have the effect of putting innovation in a straitjacket. This is because they encourage heavy up‐front planning followed by sticking to the plan, which

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Cover of Strategic Direction

ISSN:

0258-0543

Online date, start – end:

2002

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Miss Emma Steele