Table of contents
Export Market Research Orientations of Turkish Firms
Muzaffer Bodur, S. Tamer CavusgilContrasts a group of exporters based on their choice of traditional versus newer export markets. Uses a sample of 88 Turkish exporters, contrasting the two groups (traditional and…
Keys for Success in Exporting to the US Market
John R. DarlingPosits that there are many opportunities emerging for profitable participation in the US market by foreign business firms. Offers ten key points for business success in the US…
The Characteristics of European Export Marketing Staff
Peter W. Turnbull, G.F. WelhamPresents a detailed analysis of marketers' education levels, experience and language skills carried out among French, German, Italian, Swedish and British companies. Investigates…
Theories of Export Behaviour: A Critical Analysis
J. T Michael, Luis AraujoCompares the different models of behaviour between exportation and internationalisation in an organization. Examines other studies on the subject of export behaviour and looks at…
Export Stimulation: A Segmentation Study of the Exporting Problems of Australian Manufacturing Firms
Nigel J. Barrett, Ian F. WilkinsonLooks at the importance of manufactured exports with regard to Australia's future economic progress. Identifies different types of manufacturing organizations in terms of their…
ISSN:
0309-0566Online date, start – end:
1967Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof. Greg Marshall